Each year, at least 400,000 new businesses are registered in the U.S. A significant percentage of these businesses either don’t survive their first year of business or struggle to remain afloat. If you operate a start-up or small business, you have to admit that this is a worrying trend.
So, how can you ensure that you are part of the small percentage of those businesses that actually make it past their first year of business?
Creating a new business website is something worth considering. Keep in mind that website design differs from dealing in pre-made templates. With the help of a credible and experienced freelance web designer, you can build a website that makes it easy for customers to find you and learn about your business.
But why go with a freelance web designer instead of an agency? Here are a few advantages of going with the pros.
Benefits of Hiring a Freelance Web Designer
A freelance web designer is basically a self-hired web designer. Unlike the designers working at an agency, they’re not tied to an employment contract with a specific company. They are free to deal directly with clients and work for whoever they like.
Freelancers are rapidly becoming a popular choice for many businesses owing to the many different benefits that they bring to the table.
Check out the various advantages of a hiring freelancer to handle your business web design job.
1. Pocket-Friendly Rates
As a start-up business, you’re probably struggling to stay afloat. You must be careful with money so you can make the most of every dollar available to you. At the same time, you will want to maintain a high level of quality and professionalism.
If you are keen on striking a proper balance between quality and price, a pro freelance web designer is the go-to option.
They are significantly more affordable than web designers from the agency. This is because they can work from home, hence don’t have to incur most of the operating expenses associated with having a physical office.
2. Flexible Work Schedules
Freelance web designers work wherever and whenever they please. This level of flexibility can work in your favor.
As they aren’t required to only work during normal working hours, they can adjust their work schedule to meet your deadlines.
3. A Higher Level of Immediacy
The paycheck that a freelance web designer takes home is dictated by their own efforts.
For this reason, your freelance designer may feel motivated to finish your website project in good time so they can attend to the next project as soon as possible.
In contrast, a web designer from an agency may have less incentive to finish your job on time as they receive a predetermined pay.
4. More Independent
When you hire a freelance web designer, you don’t have to spend time and money taking them through training, orientation, and other similar activities as you would with your new staff. Theirs is to come fully equipped with the necessary knowledge and experience needed to create your website.
Provided you make your expectations known from the start, freelancers have the ability to work without supervision and still deliver.
5. Express Their Opinions More Frankly
When you hire a freelancer to design your website, they will have the freedom to make suggestions on how you can better your website design.
Compared to web designers from agencies, freelance web designers speak their mind without having to worry about keeping their job.
6. A Great Deal of Experience
Having worked for different clients, freelance web designers usually gather significant experience in handling projects similar to yours. They know how to cater to different demands and interpret what the client is saying without asking too many unnecessary questions.
Thanks to their high level of experience, they can help you create a better-looking, multifunctional company website giving you more value for your money.
7. Ideal for Small Businesses
Agencies or web design companies usually prefer to take up larger projects because, for them, it tends to be more profitable than smaller jobs. Freelance web designers, on the other hand, tend to be more receptive towards working with start-up businesses.
This is because they find such projects to be more manageable, given their limited capacity and resources.
8. They Strive to Deliver Satisfactory Results
As freelance work becomes increasingly popular, it also has become very competitive.
To increase their chances of getting hired, a freelancer must offer something other than what other freelancers are offering out there. They must prove that they have the professional skills required to meet or even surpass client expectations.
Given the chance to work for you, they will do their best to ensure they get repeat and referral business.
9. A Freelance Web Designer is More Innovative
For them to remain competitive, freelancers strive to know the latest trends in web designed. They keep researching and learning new things so they can meet your project requirements in the best way possible.
Ready to Find a Reliable Freelance Web Designer?
Having a website is an important thing for almost all businesses. But not just any website will do.
A website designed to suit your business-specific needs and goals is crucial to taking the business to the next level. This calls for the services of the right freelance web designer.
There are many different things to consider when choosing a freelancer to design your website. Be sure to seek out a freelancer that understands your needs and goals, is available, and can work with your budget.
Want to know what goes into custom WordPress website design? Feel free to check out our blog post. Plus, given our understanding of the world of web development, we can help businesses like yours to succeed.